The Department of Prasuti Tantra & Streeroga and Kaumarabhritya, IA Ayurvedic Medical College, USTM, successfully organized an Awareness Camp on 4th August 2026 at Ganesh Mandir, Nepali Basti, Jorabat, as part of the celebration of World Breastfeeding Week (1st–7th August 2026).

The programme was conducted under the global theme: “Breastfeeding for a Sustainable Start in Life: Strengthen What Works.” The awareness session emphasized the vital role of exclusive breastfeeding for the first six months, its benefits for the health and development of infants, maternal well-being, and its contribution to building healthier families and communities.

Consultants of UHAN are actively interacted with mothers and caregivers, providing guidance on proper breastfeeding techniques, maternal nutrition, newborn care, and addressing common myths related to breastfeeding. Educational materials and counseling sessions were also conducted to encourage informed maternal and child healthcare practices.

The event reflected the institution’s continued commitment to promoting Ayurveda-based preventive healthcare, maternal wellness, and community health awareness through outreach activities.

Together, let us support, protect, and promote breastfeeding for a healthier future.